Discover curated shop opportunities in London for independent makers and designers looking to sell handmade products in high-footfall retail spaces across Brixton, Elephant & Castle and Leadenhall Market.
Read moreIf you only visit one market in London, make it Leadenhall Market
Leadenhall Market is one of London’s most beautiful and historic markets, combining Victorian architecture, cobbled walkways, independent makers and great coffee spots in the heart of the City.
Read moreThe best markets in London for tourists: curated makers, workshops and unique summer experiences
Explore the best markets in London for tourists, where curated independent makers, creative workshops and unique locations come together to create a more immersive way to experience the city this summer.
Read moreHow to have a successful application to our shops
Make it stand out
Whatever it is, the way you tell your story online can make all the difference.
We receive lots of messages asking how to apply to trade in our shops, so we thought we’d put together a quick guide on how to improve your chances of being accepted.
All you need to do is head to the applications link in our bio, find the shop you’d like to apply for, read through the information, and complete the short form.
If you’ve traded with us before and would like to return, please still fill in the form so we can keep all your details in one place.
Tips for a successful application
Please include a direct link to your products so we can easily see what you sell.
If you’re sharing social media pages, make sure they’re set to public.
We don’t require a detailed description unless it isn’t clear what you sell — in that case, a short explanation is helpful so we can assess whether your products are a good fit for our shops.
Please don’t email us a few days after submitting your application. We receive a high volume, and this can slow the process down.
Please don’t chase your application via Instagram — we receive over 100 messages a day, and things can easily get lost.
Please don’t turn up at the shops unannounced to show us your products. As much as we love seeing them in person, we’re often very busy when working in-store (even if it looks quiet, we’re usually catching up on a long to-do list!).
Once you’ve been accepted
Please read all the information we send carefully — 99% of the questions we receive are answered there.
Consider your packaging. Plastic doesn’t work well in our shops, so we encourage more sustainable options.
Make sure your packaging clearly states what your product is made from — we often see missed sales, particularly with jewellery, when this isn’t obvious.
The “brown box curse” (yes, we’ve coined this): we love brown boxes for their sustainability, but customers can be put off if they can’t see what’s inside. If you use them, make sure it’s very clear what the product is (many people are too shy to ask!).
Ensure everything is clearly priced and labelled.
Who shops with us (and which shop might suit you best)
Elephant & Castle
Who shops here:
Local residents (mainly young professionals — Elephant also has one of the largest LGBTQ+ communities in London)
Tourists
What sells well:
Ideal price range: £15–£40
Traders with a wide product range tend to do best, as locals return regularly and enjoy seeing fresh stock
Locally inspired products perform particularly well
Tourists love unique, handmade London-themed items
Residents in the apartments above often shop for homeware
Dog and cat-themed gifts
Brixton
Who shops here:
Young professionals
Creatives
Tourists (mainly American)
What sells well:
Ideal price range: £5–£30
Smaller, impulse purchases — we get lots of people popping in on their way to meet friends
Artwork of the local area and London
Statement jewellery
Alternative souvenirs (tourists are often looking for pieces by real London artists)
Leadenhall
Who shops here:
City workers
Tourists
What sells well:
Ideal price range: £20–£60
Magical or “witchy” items
Elegant jewellery
Artwork and London souvenirs
Funny (and sometimes slightly cheeky) cards — we’ve all got that one colleague
Postcards
Due to the shop’s central location, smaller and lighter items tend to sell best, as they’re easier for customers to carry while commuting or travelling.
Crafty Halloween Events at our Leadenhall Market Shop!
It’s one of our favourite times of the year, so why not celebrate with us this season during the launch week of our new workshop space in Leadenhall Market?
During Halloween week, we’ll be hosting a range of spooky and creative activities for you to enjoy – and the best part is, every event is just £5.
Take a look at our line-up below and click the link to reserve your place:
Monday 27th October 6pm & 7.30pm - Autumnal Tea Blending and Ghost Stories
Tuesday 28th October 5pm & 6.30pm - Halloween Themed Zine Making
Wednesday 29th October 6pm & 7.30pm - Halloween Drag Life Drawing
Thursday 30th October 5pm & 6.30pm - Halloween Sitching Bookmark Workshop
Friday 31st October 1pm, 2pm & 3pm - Halloween Candle Decorating
Please note: access to all workshops is via stairs only.
Wishing you a wonderfully spooky Halloween! 🎃
The Great Craft Quiz
You know what? There’s a severe lack of craft quizzes out there! So we thought we’d change that – practise your knowledge, the craftiest way to!
Scroll down to find answers.
1. What craft are Patrick Swayze and Demi Moore partaking in when they get 'romantic' in the 1990 film Ghost?
Knitting
Painting
Pottery
2. What was the speaking bust known as in the 1990s series Art Attack?
The Brain
The Head
The Critic
3. Which Victorian designer founded the Arts and Crafts movement after becoming tired of mass-produced products?
William Morris
May Morris
John Ruskin
4. From 1912–1948, the Olympic Games awarded medals for which unlikely discipline?
Artworks inspired by sport
Embroidered portraits of contestants
Sculptures of upcycled javelins
5. In the 1995 song Common People by Pulp, what did the romantic interest study at St Martin’s College?
Fine Art
Sculpture
Fashion
6. In which year did Kirstie’s Handmade Christmas first air?
2014
2016
2018
7. In the 1983 (slightly problematic) music video for the song Hello by Lionel Richie, how does he realise his love for his blind student is reciprocated?
She gives him a knitted scarf
She sculpts his head in clay
She asks a friend to paint a picture of him
8. In Breakfast at Tiffany’s, Paul gets a ring engraved in French at Tiffany’s to give to Holly – what did the engraving say in English?
To my Love
To my Cat
To the Future
9. What is the Japanese art of folding paper into decorative shapes and figures called?
Kirigami
Origami
Shibori
10. In The Great British Sewing Bee, what is the final challenge of each episode called?
Technical Trial
Pattern Draft
Made-to-Measure
11. What material is traditionally used in the Welsh craft of love spoons?
Clay
Wood
Metal
12. Which artist is known for turning everyday objects, like soup cans and Brillo boxes, into iconic pop art?
Roy Lichtenstein
Andy Warhol
David Hockney
13. In the 2009 film Coraline, what creepy crafting detail do the ‘Other Mother’ and her world include?
Sewn-on button eyes
Crocheted hair
Quilted walls
14. What is the name of the BBC competition show where contestants create and style interior design pieces and home crafts?
The Craft Off
Handmade Heaven
Interior Design Masters
15. What crafting skill involves creating patterns by knotting string or thread, often associated with 1970s décor?
Cross-stitch
Macramé
Tatting
16. Which famous painter once said, “Every child is an artist. The problem is how to remain an artist once we grow up”?
Pablo Picasso
Frida Kahlo
Vincent van Gogh
Answers
1. What craft are Patrick Swayze and Demi Moore partaking in when they get 'romantic' in the 1990 film Ghost?
Knitting
Painting
Pottery ✅
2. What was the speaking bust known as in the 1990s series Art Attack?
The Brain
The Head ✅
The Critic
3. Which Victorian designer founded the Arts and Crafts movement after becoming tired of mass-produced products?
William Morris ✅
May Morris
John Ruskin
4. From 1912–1948, the Olympic Games awarded medals for which unlikely discipline?
Artworks inspired by sport ✅
Embroidered portraits of contestants
Sculptures of upcycled javelins
5. In the 1995 song Common People by Pulp, what did the romantic interest study at St Martin’s College?
Fine Art
Sculpture ✅
Fashion
6. In which year did Kirstie’s Handmade Christmas first air?
2014 ✅
2016
2018
7. In the 1983 (slightly problematic) music video for the song Hello by Lionel Richie, how does he realise his love for his blind student is reciprocated?
She gives him a knitted scarf
She sculpts his head in clay ✅
She asks a friend to paint a picture of him
8. In Breakfast at Tiffany’s, Paul gets a ring engraved in French at Tiffany’s to give to Holly – what did the engraving say in English?
To my Love
To my Cat ✅
To the Future
9. What is the Japanese art of folding paper into decorative shapes and figures called?
Kirigami
Origami ✅
Shibori
10. In The Great British Sewing Bee, what is the final challenge of each episode called?
Technical Trial
Pattern Draft
Made-to-Measure ✅
11. What material is traditionally used in the Welsh craft of love spoons?
Clay
Wood ✅
Metal
12. Which artist is known for turning everyday objects, like soup cans and Brillo boxes, into iconic pop art?
Roy Lichtenstein
Andy Warhol ✅
David Hockney
13. In the 2009 film Coraline, what creepy crafting detail do the ‘Other Mother’ and her world include?
Sewn-on button eyes ✅
Crocheted hair
Quilted walls
14. What is the name of the BBC competition show where contestants create and style interior design pieces and home crafts?
The Craft Off
Handmade Heaven
Interior Design Masters ✅
15. What crafting skill involves creating patterns by knotting string or thread, often associated with 1970s décor?
Cross-stitch
Macramé ✅
Tatting
16. Which famous painter once said, “Every child is an artist. The problem is how to remain an artist once we grow up”?
Pablo Picasso ✅
Frida Kahlo
Vincent van Gogh
Join one of our afffordable Workshops this Spring/Summer
We are hosting a series of free and £1 creative and business workshops this Spring/Summer at our South London shops and our trader markets, come along and get some business advice or try your hand at something new.
Book your space via the links below (just click on the workshop name), please remember to cancel your place if you are unable to attend, and after the workshop tell us how it went by tagging us @solocraftfair
Saturday 14th June - Candle Decorating Workshop - Leadenhall Market
Saturday 14th June - Mini Tarot Readings - Brixton Shop
Thursday 19th June - Candle Decorating Workshop - Elepehant & Castle
Wednesday 25th June - Talk: LGBT History - Elephant and Castle shop
Sunday 6th July - Free Tea Blending Drop in Workshop at South Bank Market
Tuesday 8th July - Crochet Flower Workshop - Elephant & Castle
Tuesday 15th July - Introduction to Watercolours - Elephant & Castle
Wednesday 23th July - Cherry Embroidery Patch Workshop - Elephant & Castle
Sunday 3rd August - Free Tea Blending Drop in Workshop at South Bank Market
Wednesday 3rd September - Talk: Adapting to change in business - Elephant & Castle
Sunday 7th September - Free Mini Tarot Reading at South Bank Market
The Brixton Village Easter Scavenger Hunt
SoLo Craft Fair's Brixton Village Easter Scavenger Hunt
This Easter, why not try a unique twist on the traditional Easter Egg Hunt – a treasure hunt around the iconic Brixton Village!
Begin at the SoLo Craft Fair shop to collect your clue sheet (just ask the person working), packed with riddles and challenges that will guide you to some of the best independent shops in the village. Fill in the answers with the names of the shops linked to each clue (look for the SoLo Craft Fair bunnies to help you), and once you've completed the sheet, return to the SoLo Craft Fair shop to claim your prize! (Spoiler alert: children will receive an easter decoration, and adults will receive a tote bag).
The treasure hunt is completely free to join – but we’d love for you to share your experience with us by tagging @solocraftfair. And of course, don't forget to browse our independent gift shop, showcasing the work of 50 talented makers and designers and the rest of the amazing small businesses in Brixton.
Useful Information:
Opening times: 5th April - 27th April - Monday & Tuesday 11am-3pm, Wednesday-Sunday 11am-6pm
Starting location: SoLo Craft Fair, 97 Granville Arcade, London SW9 8PS (near one of the Coldharbour Lane entrances)
Suitable for: Both kids and adults! (Children will need an adult to help)
Price: Free!
Estimated duration: 30-60 minutes
Join our Autumn series of FREE workshops at our shop in Elephant & Castle
From Autumn 2024, our Elephant & Castle shop is growing and we’re excited to have a designated workshop space that we will be putting to use by hosting weekly workshops for our customers. This is will be a range of creative and business workshops!
Book your space via the links below (just click on the workshop name), please remember to cancel your place if you are unable to attend, and after the workshop tell us how it went by tagging us @solocraftfair
Wednesday 11th September 1pm - 3pm - Tea Blending with A Little Tea Cup
Wednesday 18th September 1pm - 3pm - Pottery Painting
Tuesday 24th September 12pm - 3pm - Autumn Leaves Watercolour Workshop with Annie Dalton
Tuesday 1st October 11am-2pm - Small Business Workshop - Maximise your Final Quarter
Thursday 10th October 10am - 1pm - Pottery Painting
Friday 16th October 12pm - 3pm - Mini Tarot Readings with Luna Bloodstone
Tuesday 22nd October 12pm-3pm - Halloween Pumpkin Watercolour Workshop with Annie Dalton
Tuesday 28th October 3pm - 6pm - An Introduction to Crystal Healing
Wednesday 6th November 12pm - 3pm - Tea Blending with A Little Cup (in Brixton)
Thursday 7th November 10.30am-1.30pm - Making the Most of in Person Events and Craft Markets Workshop
Friday 15th November 12pm-3pm - CV and Job Application Assistance
Monday 18th November 11am-2pm - Scrunchie Making Workshop
Thursday 28th November 12pm-3pm - Lino Printing Christmas Cards
Wednesday 4th December 12pm-3pm - Candle Decorating
Thursday 12th December 1pm-4pm - Botanical Themed Bauble Making
When you come along to the workshop, make sure you browse our gift shop which is home to over 85 independent makers and designers, we also share a space with Little Louie’s cafe bar where you have a tipple before, during or after your workshop!
Halloween Must-Haves from SoLo Craft Fair Elephant & Castle
Whether you're into Halloween or not (seriously though, who isn't nowadays?), we've got some wonderful seasonal products in the shop this month if you fancy treating yourself or a loved one.
First up, we've got some unique jewellery by Studio Nerg for all you earring lovers. Choose from her spooky Halloween cats, pumpkins and ghost studs, or opt for something chic and autumnal like her beautiful leaf studs, available in a sweet orange or mellow red.
Do you have any October birthdays coming up? We'd recommend the quirky Happy Boo-Day card by Tikkled Pink for some punny goodness. If ghosts aren't your fancy, why not go for the equally cool pumpkin card instead?
By Rosie Hurley, we've got some Halloween-specific ceramics this month! There are dainty little pumpkins and lively black cats on the shelves - and guess what? There's even a mini pumpkin keyring so you can bring the spirit of the season with you wherever you go! Aside from the Halloween-themed decorations, Rosie Hurley's range also includes cute cryptids and creatures like dinosaurs, snails, frogs, birds and squirrels, apt for this time of year.
For the kids (and the adults), Creative Pickle has recently stocked some fantastic DIY decorations and crafty bits in a variety of Halloween icons. Why not encourage the children to have some arty fun alongside pumpkin carving and trick-or-treating?
Francesca Lyle never fails to disappoint with her much adored beanies, available in a range of embroidered designs and colours to suit all kinds of personalities. Keep yourself toasty, it's getting chilly!
Market & Me Presents: Elevate Your Pitching Skills and Expand Your Small Business Opportunities
This year we have had the pleasure of partnering with Market & Me, a network for retail, hospitality and leisure businesses. Sophie, the CEO of Market & Me has been running free small businesses workshops for many of our makers, the series is about to conclude with a special evening event which will be a pitch, mix & mingle night on Tuesday 8th August.
For those of you attending and will be giving pitching a go, Sophie has written a few pointers to get you started on your pitch - if you’re not coming to the event - feel free to use these points to help you when ever you may need them.
Summer Necessities
despite the unpredictable weather, it feels like summer is finally here. Wether you want to cover your house in fun florals or go to the beach in a bright new bikini. Wether you want to surround yourself with fresh vibrants smells or adorn some beautiful and delicate jewellery. You should be able to stroll into summer ready for the hot weather and exited for all the memories that come along with it. A dream we at SoLo craft fair hope to help you achieve.
Zena & Rose - https://zenaandrose.com/ - @zena_and_rose
For all those keen on baking some fresh summer food Zena & Rose make some beautiful oven mitts and tea towels delicately covered with garden birds and wild flowers, perfect for any dream kitchen and a necessity for any home cook this summer.
Morena choice - @morenachoice
As we move into hotter, days fun beach wear is a must. Morena choice makes high quality bikinis and swimming costumes that will make your day at the beach a perfect one. Wether you prefer floral prints or bold colours there is an outfit perfect for you, this summer.
@phloratanical
The contrast of delicately dried flowers and photos makes for a fantastic wall decoration that will fill your home with warmth and brightness. Bring the flourishing nature to your walls and celebrate the summer joy all year around.
Maria Nilsson - http://www.maria-nilsson.com/ - @marianilssonillustration
Dainty silver jewellery is perfect for the summer season. Made of recycled silver and carefully shaped into leaves and flowers with delicate care. Maria makes jewellery perfect for long days and hot weather, allowing you to feel beautiful and free. It is a must for this summer if you are a jewellery lover.
TicketyBoo - @ticketyboo_hf
When we think of summer, fresh florals smell and often what comes to mind. TicketyBoo sells refreshing clean smells with gorgeous flower sticks for that perfect smell paired with beautiful clean decor. Perfect for a summer lovers room.
We hope you have a fun and fresh summer filled with many fond memories and fun outfits.
-SoLo Craft Fair
Discover the Latest Trends by Shopping Directly from Makers at our Summer Craft Markets at Between The Bridges on Southbank
In a world dominated by mass production and impersonal shopping experiences, our summer maker’s markets offer a refreshing alternative. Our vibrant monthly markets bring together artisans, makers, and creators who showcase their unique handmade treasures. From intricately designed jewellery to one-of-a-kind artworks, our SoLo Craft Fair markets on Southbank provide an exciting shopping experience that goes beyond simply purchasing goods. Situated on Southbank at Between the Bridges, our summer markets are surrounded by bustling bars and street food vendors in London’s biggest beer garden. So pop down to Southbank on the first Sunday of every month this summer to stay ahead of the trends and shop unique pieces.
Head to our Eventbrite page here for more details on how to get there!
Need more reasons to visit our maker’s market at Between the Bridges? Here’s what we love about shopping at craft markets:
Supporting Local Artisans and Small Businesses: By shopping at our craft markets, you are directly supporting local artisans and small businesses. These talented individuals pour their passion, time, and skill into creating exquisite handmade products. Each purchase you make contributes to their livelihood and encourages them to continue their craft. Moreover, the money you spend at craft markets stays within the community, strengthening the local economy and fostering a sense of togetherness.
Unique and Authentic Handcrafted Products: Craft markets are a treasure trove of unique and authentic handcrafted products. Whether it's a hand-knitted scarf, a hand-painted ceramic mug, or a meticulously carved wooden sculpture, you'll find items that exude individuality and charm. Unlike mass-produced goods, these artisanal creations possess character, story, and soul. They allow you to express your own personality and stand out from the crowd, making your purchase truly special.
Personal Connections and Stories: One of our favourite things about shopping at craft markets is the opportunity to engage with the artisans themselves. These talented individuals are eager to share their stories, creative processes, and inspirations behind their craft. By interacting with them, you gain a deeper appreciation for their work and form personal connections. This connection adds a layer of meaning to your purchase, making it more than just a transaction but a shared experience.
Customization and Personalization: Craft markets offer a level of customization and personalization that is hard to find in conventional stores. Many artisans are open to customizing their products to suit your preferences. From bespoke jewelry with your initials to tailored home decor items, the possibilities are endless. Such personalized creations make for fantastic gifts or cherished mementos that hold sentimental value for years to come.
Discover New Trends and Techniques: Craft markets are the breeding ground for creativity, innovation, and emerging trends. Exploring these markets allows you to stay ahead of the curve and discover new styles, techniques, and materials. You can witness firsthand the latest trends in fashion, home decor, and art. By supporting these artisans, you become a part of a vibrant creative community and inspire further growth and innovation.
Engage in Sustainable Shopping: In a world grappling with environmental concerns, shopping at craft markets aligns with sustainable practices. Handcrafted products are typically made from natural, eco-friendly materials, and the production processes often prioritize sustainable practices. By choosing these products, you contribute to reducing the carbon footprint and supporting a more environmentally conscious way of living.
Craft markets offer an escape from the impersonal nature of mass-produced goods. By shopping at our maker’s markets, you support local artisans, discover unique products, and engage in a more meaningful shopping experience. From fostering personal connections with artisans to embracing sustainability and innovation, the benefits of shopping at craft markets are numerous. So, step away from the mainstream and embark on a journey of creativity, inspiration, and unforgettable finds at our summer markets at Between the Bridges on Southbank.
Turning a hobby into a career
Everyone needed a distraction during lockdown to keep themselves busy and away from the sofa. That simple hobby turned into a fully fledged business for Matthew and Rebecca after their passion for Murder Mysteries took a turn down the (right!) path.
It all started in 2017 when the duo hosted their first Murder Mystery Dinner Party after finding an old game from the 90s in a charity shop. Initially done with an element of irony, the couple (and their four friends) instantly took to the evening and arranged to enjoy more together.
Ten games and three years later we cut to lockdown when the duo decided to finally try and write their own. Not expecting much at first, the duo soon became engrossed in their murder, the plot, the evidence, the alibis, the characters, scripts and hosting notes. After two months Moon Rising Mysteries was born and their first title 'Murder in the Victorian Manor' was release on Halloween of 2020.
The duo put the Murder Mystery on Etsy as well as their own website and were surprised that Christmas when sales grew to a point where they had to make their games full time. Moon Rising Mysteries grew with a streamlined marketing plan slowly being picked up by Wowcher as a digital game and now our very own store in Elephant and Castle.
If you fancy a night of murder and fun with your friends and family you can pop down and grab a game...
Or watch the trailer here. If you dare…
www.moonrisingmysteries.com
The Most Unusual (and fun) places to have a drink in South London
London is filled with the weird and wonderful - this is one of the reasons it is such an incredible city, and drinking establishments in the big smoke are no exception. Here is our list of the most unusual places to have a drink in South London.
The Prince of Greenwich, Greenwich - Hidden in the backstreets of Greenwich you’ll find this pub thats a museum? Every corner of this pub is filled with artefacts - enjoy an ale whilst you lose yourself in Victorian heritage from La Rosa Collection.
Four Quarters, Elephant and Castle & Peckham - Spend the evening playing retro arcade games from Donkey Kong to Guitar Hero whilst slurping on beer.
The George Inn, London Bridge - One of London’s oldest pubs filled with nooks and crannies to loose yourself in with a great range of drinks.
Toulouse Lautrec, Kennington - Pretend you’re in 1920s Paris for an evening whilst you sip on fine wines and listen to jazz - every night they have live music and you can chose to sit in the bar, piano room or restaurant.
Rivoli Ballroom, Crofton Park - London’s oldest ballroom that is still in use - decorated with lavish drapes and chandeliers. You will recognise the interior as it has been used ofr many music videos (Elton John’s I Guess that’s why they call it the Blues, S Club 7’s Don’t Stop Moving). Sadly they only open the ballroom for ticketed events but the good news they are cracking events - join them for a cinema night, jive party or a soul disco.
Effra Social, Brixton - An old Conservative club transformed into a cosy drinking den - filled with discos, comedy nights and big screens to watch live sports.
The Cinema Museum, Elephant & Castle - This museum is located in the old work house that Charlie Chaplin had to work in as a child - but now is a fascinating place that shows cult movies and does guided tours.
Hayman’s of London, Balham - This wonderful gin distillery is hidden in an industrial estate in Balham. They do gin tasting events, cocktail masterclasses or you can book to have a drink in their sunny beer garden in the summer.
Little Nan’s Bar, Deptford - If you have a thing for all things kitsch, this place is for you. Nestled under the arches in Deptford the walls are covered head to toe in colour, quirky cocktails and the only rule of Little Nan’s Bar is that Pat Butcher is their Queen.
Catford Mews, Catford - Catford Mews is an independent cinema and event space, the bar area is surrounded with different food vendors so there’s always great grub to accompany your drink (and movie if you do go to see a film).
The Rivoli Ballroom
Crofton Park
Toulouse Lautrec
Kennington
Make it a Valentine's to Remember
February is an exciting month for the shop. Are you looking for a Valentine's/Galentine’s gift or card? If so, we have you covered! See some of our loveable gifts below:
If you or your loved one appreciates the beauty of nature and delicate botanical items, why not consider the selection of products we have in store by Midas Touch Designs? For bookworms, there are gorgeous resin bookmarks containing real pressed flowers. We also have lovely initial keyrings for something more personal, flower coasters, and tiered displays - all with real pressed flowers inside - and we must say, the displays would pair very nicely for a spot of afternoon tea or a cute picnic.
Midas Touch Designs
If flowers aren't their thing, Jukju Glass has a stunning collection of glass mushroom necklaces that would be a great gift for any fungi enthusiast, alongside fruits like lemons, strawberries, and chillies (if you fancy feeling fiery).
Jukju Glass
Why not treat yourself or your love to a pair of amazing handcrafted paper crane earrings by Yukka Origami? These statement earrings are eye-catching and unique, making them a memorable gift.
Yukka Origami
Skin Equation's range of oils, serums, clay masks and beard oil are fantastic options for self-care and grooming.
Skin Equation
Or, why not go wild and surprise them with a handmade terrarium by OhhDarlingDesigns? It would be a spectacular centrepiece in your home, brightening up any room it lives in.
Ohh Darling Designs
If you're looking for a low-key Valentine's present that will rejuvenate the ambience inside their home, we'd recommend London Lily's wonderful candle collection. We'd go for the Black Rose & Oud, Molten Amber and Black Amber & Lavender scents for the sweetest vibes.
London Lily
Alongside your gift you also need a super duper card, and those we have plenty of in store (whilst stocks last).
Starting with Leanne Creative and their Afrocentric affirming greeting cards. They are beautifully curated and we can’t get enough of them.
Leanne Creative
If you are after something fun and want a giggle out of your other half (or your best pals!) then Tikkled Pink fka Gabi & Gaby have a range of cards ready to put a smile on your face.
Tikkled Pink
For the Jurassic lovers out there Dinosaurs Doing Stuff have every occasion covered with their themed cards. But in particular we are in Dip-Love-Docus heaven with this card.
Dinosaurs Doing Stuff
Last, but certainly not least. For those who are wanting a cute card and have all the feels for their love then Katie Wells Art has the sweetest cards.
February Month of Marketing
Welcome to your February Month of Marketing, filled with prompts to inspire, develop and promote your small business. Having a small business can be demanding with a never ending list of things to do - making things hard to prioritise. Make February your most productive yet by putting 10-30 minutes aside each day to work on each prompt. Owning your own small business can be lonely at times, so let's use this month to work together on the same jobs on the same days. We'll be having a meetup at the beginning and end of the month so we can all discuss how everything went. Most of these prompts shouldn't take long to do and often can be done from your phone, so you can do some of them on your commute, your lunchbreak, or whenever you have a spare 30 minutes. Do as many as you can and update us on your progress with tagging us @solocraftfair on Instagram and using the hashtag #solomonthofmarketing. Be sure to snap and video your activities for the final prompt!
Download the prompt calendar and information here.
1. Create a list of 5 goals for this year
2. Follow 5 accounts that inspire you
3. Spend time going through your analytics on your website or Etsy page for the past year - any trends you can see developing? Any products that don't appear to be getting many views? What can you do to amend this?
4. Create new photos for 5 of your products
5. Create a video of you making and post this on your socials
6. Make a list of 5 creative opportunities you'd like to apply for this year
7. Try something new on social media that you've never done before - maybe try a reel or go live?
8. Refresh your company blurb - who are you, why do you do what you do? what makes it different?
9. Make a social media post promoting other businesses that inspire you
10. Update the keywords/ tags on 2 of your products with the least traffic and/or sales
11. Create a timelapse of you making and post to social media
12. Take a seasonal photoshoot for your products
13. Update the description of two of your products online, be sure to include lots of keywords
14. Create a Meet the maker post - post something personal to social media to show the person behind the brand and help your customers get to know you - this could be a selfie, a picture of your workspace or even your pet!
15. Make an 'unboxing video'
16. Research how to make your business more sustainable and try and action one idea by the end of the month
17. Brainstorm ideas on how to update your packaging - make a pinterest board if you need inspiration
18. Rest Day - do you need to catchup on any of the previous prompts?
19. Market research time! Ask friends and family to give you feedback on your products and packaging - ask them what words they'd use to search an item online.
20. Set up your Google Merchants Centre (the place you list your products on the 'Shop' tab of Google). If you already have one - check all your product details are up to date and correct
21. Update the description of two of your products online
22. Apply for one of the creative opportunities from your list above
23. Make a diary (whether this be physical or digital) and fill it in with deadlines for the coming year
24. Read an article that interests you from the Etsy Seller Handbook; https://www.etsy.com/seller-handbook
25. Review finances; which products and opportunities have been most financially beneficial? what can you learn from this?
26. Brainstorm ideas and create an action plans for major shopping times through the year; Mother's Day, Easter, Fathers Day, Summer, Halloween, Christmas, Valentines Day.
27. Spend some time reflecting on why you started your business. What was your inspiration? How has your business developed?
28. Make a post or reel of this month, what prompts have you enjoyed? What was the most helpful? Which did you struggle with? Did you manage to complete every prompt?
Top Picks At SoLo Craft Fair for January
We’re kicking off 2023 at SoLo Craft Fair by welcoming a whole host of fab new traders to the shop! We have a brand new display, and our calendar is getting booked up with events for the month, including an embroidery workshop and our monthly Blind Date with a Book event on the terrace! We thought we’d share some of our top picks for the month, all available at our Elephant & Castle pop up shop, and some ready to purchase from us online!
1. These super soft cotton pyjama sets by Rooh London have been a huge hit so far. They come in a variety of colours and patterns including this black and yellow leopard design. £42.95 - available online.
2. This Anne Fortin organic beauty gift set includes a hand balm, healing lip balm and a shimmer lip balm. All products are handmade, organic and vegan, and they come beautifully presented in a gift box. £25 – available to purchase here with free shipping.
3. Start 2023 by reviving your space with this colourful moon print by Drawn Together Art Collective. This contemporary art print is inspired by the moon nicknames of the year. In total there are 12 moon illustrations, one for each month of the year. £27 with free postage, available to buy here.
4. This month we are loving The Daily Collection by Zemk Cares – a candle for each day of the week. Not only do they smell amazing (Thursday’s scent is a strong favourite amongst SoLo staff), but they help a good cause too, with 10% of each sale going to The Brain Charity & Brain and Spine Foundation. £20 at the SoLo Shop.
5. These Jukju glass amanita mushroom pendants are all handmade and each one is slightly different, showing the hand of the artist. They’re available at the SoLo shop for £35.
Meet The Maker: By Heather Filby
This month we caught up with Heather who owns jewellery and accessories brand By Heather Filby. You can find lots of her sparkly statement pieces at the SoLo Craft Fair pop-up shop in Elephant & Castle.
How did 'By Heather Filby' begin?
By Heather Filby started during lockdown in November 2020. Pre-Covid I worked in the Film and Theatre industry making costumes and when lockdown began, I found myself without work. I started making and selling face coverings and donating some of the profits to a local homeless charity. After 7000 face masks and 2 features in the local newspaper I realised how much I enjoyed working for myself and started thinking about starting my own small business, and By Heather Filby was born.
You have experience selling via ecommerce, markets, shops, and wholesale - so far what has been most successful for you?
Markets have been the most successful for me. Having the chance to meet my customers in person is such a positive experience, especially because I absolutely love what I make and I feel that really comes across when I’m gushing that every pair is my favourite (because they actually are all my favourites).
What has been your biggest small business challenge so far, and how have you overcome it?
Deciding to take my business full time in May this year has been the biggest challenge. I went back to the costume industry at the beginning of 2021 and had been juggling both jobs, but I was starting to realise I wanted to focus on my business but taking that step was HUGE (and scary). As I worked as a freelancer in the costume industry, I was able to make the change and move to full time biz’ without completely closing the door on costume.
You're currently working with business mentor Gayle from Hustle and Fox, how has this collaboration helped you achieve your goals? Would you recommend other small business owners find a mentor?
I would 100% recommend Gayle! She’s great! She’s always a text or a coffee away and has so much knowledge to share. She has helped me believe in me and given me the confidence to try new ideas and avenues like applying for RuPaul's DragCon UK and starting a newsletter. Gayle never tires of answering the crazy questions I come out with. Having a mentor has shown me this is the best way to get honest business advice and taught me to look at things more broadly with a business head.
How are you feeling about the current economic crisis? A lot of our makers have said they're seeing the price of materials and packaging rise, which means they have to make some changes - what are the effects on your business and what changes have you had to make?
I mean ahh, it’s scary but I think if small business can start and succeed through Covid we have a fair shot at succeeding through this. With prices of everything rising, product prices will unfortunately have to increase at some point but at the moment I’m looking at profit margins and trying to reduce costs rather than increase prices. Fingers crossed there aren’t too many more nasty surprises coming.
What are you working on right now, and what can we expect from By Heather Filby in the future?
I’m currently busy working on a lot of Christmas earrings and the sparkliest statement earring collection you’ve ever seen. I am also busy prepping for RuPaul's DragCon UK in January 2023 and after those two crazy things, who knows, whatever it is it will probably involve a lot of glitter.
Head to Heather’s website or pop into our shop for her designs.
Meet The Makers: Camelēr Spice Co.
This month we've had the pleasure of stocking Camelēr Spice Cº at the SoLo Craft Fair shop. Co founders Halle and Myles are great friends and started working together on a project in 2019. Realising from the offset that their values and interests were aligned they decided to direct their passion into setting up Camelēr Spice Cº. Here's a little bit about their brand and what you can find in store:
'As a human-centric brand, our ambition is to disrupt the spice industry, by taking you on a sensory journey, of universal tast and scent with our multipurpose offerings.
When a little seasoning goes a long way, the alchemy has to be superior.
Our spice mix offering is multiuse where each of our blends are curated for more than one specific recipe.
Milling and blending in-house, our artisnal blends are made with 100% natural ingredients.
Cooking, baking and cocktail making is about the exploration of taste buds and our mission is to nurture that enjoyment.
The name “Camelēr” (cameleer) is the person who drives or rides the camel. It is the merchant who brought the spices and other thrifts between continents. The “M” in our logo signifies a camels movement and their humps uniqueness with sharp serifs influenced by fonts created during the enlightenment period over the 17th and 18th centuries. The line over the ē called a “macron” marks the Latin way a long vowel (ee) sounds.
Our endeavour to focus on the enjoyment of the journey that we hope you will be on with us. A little like the cameleer as they drive the camel arriving at the depot with their thrift safe and sound. For us, the celebration is about our community, culture, our collective journey and courage.'
Head to their Instagram to find out more @camelerspiceco and take their unique flavour profile quiz on their website to explore their blends.
